Have you ever wondered how sports teams understand their fans from season to season? How product teams understand market fit? or How early stage investors hedge their bets on sports technology startups? One word: Research. SportsTechX, a leading global research firm specializing in the sports technology sector, is thrilled to announce its new role as...Read More

Every quarter we try to squeeze in a little low cost help for innovators trying to reach their dream customers, mostly for international companies seeking entry in to the US. Afterall, that was the reason we launched the MarketConnect program. Our innovative program is on its second year and sees just four or five companies...Read More

[ATLANTA, GEORGIA] Today the association and its institute begin a long-term strategy to offer quarterly market analysis in its strategy to attract sports executives, sports commissions, local municipalities, and investors interested in trend analysis effecting sports innovation methodologies and sports technology product markets. ISTA has launched a search for part-time content creator role(s) to publish...Read More